Mock Feedback

Monday 8th January
L/O: To review mock exam questions and make improvements.

Question 1:  Identify the target audience of MOJO magazine.

1. Age (20-40)
2. Gender (Male)
3. Social class (ABC1)
4. Interest in genre music (Alternative/Rock)

Question 2: Explain how the media language on the MOJO cover you studied represents and attracts the target audience.

1. Terminology- Media language is the masthead, coverlines, puff, main image, colour palette, typography.
2. Representation=Stereotypes
3. Specific examples from Dave Grohl cover.
4. Link media language to the target audience.

• Blue background/black clothes- masculine colour
• Long hair/serious face- rock singer stereotypes
• Dave Grohl- famous from the band Foo fighters
• Sans serif font- masculine

Question 3: How does media language used in the extract follow genre conventions and represent the target audience

1. Media language- Masthead, coverlines, puff,main image, colour palette, typography.
2. Correct terminology.
3. Identify genre conventions of Rock/Alternative music magazine used/subverted.
4. Link to target audience and representation.

• Block capitals and sans serif font- masculine
• Darker colour palette-blues/grey
• Famous rock artist-David Bowie
• He's stood confident-alpha male. Serious face
• Coverlines include rock artists-mostly male